A Wave of One Social Campaign
Background
The As One Campaign was a marketing campaign geared towards bridging the gap between fan-bases from different esports titles. A world was created where each game has it’s own distinct feeling tied to that game, and those worlds then merge in the end to enter one big world — a community as one.
Assets
In addition to photo edits, desktop wallpapers and social headers for Twitter (X), Youtube, and Facebook were needed for both fans and the official players. The fan=pack utilized a mixture of team photography, individual players, and scenery images.
See the photo editing portion of this project here!
Fan-Pack Graphics
The fan-pack was released as a free download to any fans who wanted to rock the new look. Each one meticulously crafted with well over 100 hours into the project all said and done from everyone involved.
Final Assets
Each team / game with it’s own look, all connected as one. The assets included are select social banners for Twitter and Youtube, profile pictures, and mobile / desktop wallpapers.
Game: Starcraft 2
Game: League of Legends
